While the SFX saga has been behind us for awhile now it’s successor lives on, quite successfully so far mind you, rebranded as LiveStyle. Following Robert Sillerman’s disastrous run as CEO, SFX declared bankruptcy with Sillerman stepping down and allowing for new leadership to take over as the company rebranded in the hopes of a fresh start.
One such move seemed to be plucking top-level talent buyer Gary Richards, whom you may know as Destructo, from Live Nation early last month. Industry sources fingered LiveStyle as Richard’s new home following the expiration of his five-year contract with Live Nation but it’s only just now that he’s officially confirmed it in several social media posts.
New beginnings
. http://pic.twitter.com/nE7DuhuYFT
— Destructo (@DestructoHARD) September 2, 2017
Yesterday, he tweeted a photo of Electric Zoo’s main stage and confirmed that he would be running that festival, among several others, in a follow-up tweet which has since been deleted.
A look at LiveStyle’s website tells us that they produce several other festivals globally – mostly co-produced by React Presents or Disco Donnie Presents – including Mysteryland, Life In Color, Defqon.1, Awakenings Festival and more so we’ll see if Richard’s reveals what other projects he’ll be working on soon. With his experience from HARD Events running the undeniable success that is Holy Ship! among others, perhaps we might see LiveStyle expand into a cruise-style festival soon as well.
See the Holy Ship! 2018 lineup here!
H/T: EDM Sauce | Featured Image: Rukes
This article was first published on Your EDM.
Source: Gary Richards Confirms Move To SFX’s Successor LiveStyle
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