Snapchat is on top of its game — at least when it comes to teenagers!
A recent study found that nearly half of teens prefer Snapchat over any other form of social media. Although Facebook and Instagram have copied several of Snapchat’s features, nothing beats the original disappearing stories app within the age group.
Snapchat is up 39% from just this Spring to 47% now as the most popular social media platform among the surveyed teens. Back in 2015 this wasn’t the case, as Snapchat was recorded as the least preferred social media platform.
Ivestment firm Piper Jaffray regularly conducts this type of research to better understand media habits in teens. The latest report included 6,100 U.S. teens in 44 states at an average age of 16 as of Fall 2017.
The days of “Do you have Facebook?” have seemingly turned into “Add me on Snap!”
Source: Recode
This article was first published on Your EDM.
Source: Nearly Half Of Teens Prefer Snapchat Over All Other Social Media Platforms
from News – Your EDM http://ift.tt/2yNGLn2
SUBSCRIBE TO YOUREDM CHANNEL TODAY.
YOUR EDM provides the inside scoop on the EDM industry.
Subscribe and go DEEP inside the electronic scene.
SPONSORS
Sourced by actual house heads who have supported the EDM scene, music, culture, and vibe collectively for decades Always dedicated to showing love and support for the fellow artists, promoters, and supporters.
House Music is the soul survivor of a murdered disco dynasty. A dynasty that brought freedom of experession through dance and fashion. A definite anti-establishment media HIT job programmed and pushed thru corporate radio. - Jason Ring
ConversionConversion EmoticonEmoticon